"Purdie Pascoe is a high quality market research firm with the capability to handle both qual and quant jobs across multiple borders. Your value is in being able to grasp complex issues and competently field the work to address the questions."
"The strengths that I have seen are an ability to take a product concept and tease out the reactions to it, both the good and the not so good. That is good, but more of an entry ticket in your field than a unique selling point. The USP that I have seen is an ability to bring the story of the reaction to the product, and why the reaction is what it is, back into my business in a way that generates credibility and trust. That might seem like an obvious thing to you, but I would not be comfortable that any and every market research agency would deliver the same credibility with my stakeholders."
"You have been such a pleasure to work with! The fielding and the presentation of the results was one of the best I’ve seen. Thank you for all your hard work and I look forward to future work with you both!"
"We made the right choice in selecting Purdie Pascoe for our project. The team developed deep knowledge of the therapy area in a short amount of time. Their expertise in study design and market research tools provided great value to the project. They were very responsive to our questions and were flexible with our requested changes throughout the project. The results were presented to executive management and led to our 5-year product pipeline for mature markets. We look forward to our next engagement with the team."
Senior Director of Customer Insights and Analytics
"Purdie Pascoe were responsive, understood the category and were able to supply global and US insights in a timely manner. They were able to help work within tight timelines and budgets while providing high quality work. I have come to regard them as an objective and responsive part of our team."
"For this highly strategic project, Purdie Pascoe suggested a creative and robust methodology. The survey was conducted very efficiently. The Purdie Pascoe senior project leaders were personally very much involved in the fieldwork and execution of the project, and they were available at all times to answer our questions. Their understanding of our industry was impressive."
Director, International Marketing Strategy & Analysis