Lindsey Bernal, Research Director
Lindsey joined Purdie Pascoe in July 2009 from GfK. She started at GfK NOP (then Milpro) in 1994, working in Marianne’s medical device-focused team for 4 years before moving to Martin Hamblin in 1998. She rejoined Marianne’s team in 2003, working for both medical device and pharmaceutical clients.
Lindsey has a BA in French and Italian and speaks both languages, plus Spanish, fluently. She is a highly experienced qualitative interviewer and has conducted interviews in all four of her languages, and around 60% of Lindsey’s work is qualitative. She is also highly skilled in advanced quantitative techniques, including conjoint and other pricing techniques. Recurring themes in Lindsey’s work include DBS, spine surgery & biologics, and interventional pain therapies (notably vertebral compression fractures).
In her spare time Lindsey’s passions are family, her Corgi, travel and Latin American cinema and music.
