Medical Devices and Diagnostics

Purdie Pascoe was established in 2008 as a specialist agency in medical devices and diagnostics. Since then, we have also grown our pharma expertise, but medical devices and diagnostics is an important part of our heritage and a core area of expertise.

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The skills and knowledge required to research medical devices and diagnostics are very different to those needed for pharma. We have built a network of fieldwork partners who know how to recruit and interview relevant stakeholders, including interventional specialists, surgeons, nurses and lab technicians. Our Directors get involved in moderation and data analysis to ensure that their expertise in integrated into the project at every step.

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Purdie Pascoe offers market research expertise across most areas within medical devices and diagnostics. Our areas of expertise include interventional procedures, surgical equipment, imaging, drug delivery and procurement.

Case studies of some of our work in medical devices and diagnostics:

Biographies of some of our senior team who have medical devices and diagnostics expertise: