EphMRA Annual Conference, London 2025
We are delighted to be attending and presenting a paper at the EphMRA Conference from 24-26 June in London.
Directors Stephen Potts and Hazel Haskayne will be representing Purdie Pascoe at the event and are excited to meet fellow industry experts and delve into the latest intelligent thinking which is truly making a difference in healthcare market research worldwide.
Don’t miss our presentation
On day one of the conference, Stephen will be co-presenting with Dr. Sergios Gargalas, Consultant Interventional Radiologist, St. George’s Hospital, UK. Their presentation will take place from 15.45 – 16.25 on Wednesday 25 June.
A Case Study in Giant Brain Aneurysms – How a patient centric approach leads to better outcomes
Over the past 10 years, the management of giant brain aneurysms has seen significant advancements, with an increase in surgical options such as flow diverters and stents. Given the life-changing nature of this condition, it is crucial for doctors to make the right treatment decisions for each individual patient.
In 2024, Stephen was diagnosed with a giant brain aneurysm which required complex surgery and a long recovery journey. Dr. Sergios Gargalas was the lead Interventionist who treated Stephen and is largely to thank for the reason he has managed to make significant strides in his recovery.
In this presentation Stephen and Dr Sergios Gargalas will guide delegates through Stephens journey from the perspective of ‘The Patient’ and ‘The Surgeon’. To bring the case study to life, the presentation will feature ethnographic photos and videos, including brain scans. Dr. Sergios Gargalas will use these visuals to explain how he determined the best treatment and management path for Stephen and guidance throughout his recovery journey.
Join Stephen and Dr. Sergios Gargalas for this powerful presentation, to understand the true importance of individualised patient care, collaborative decision making and how team effort from all members of multidisciplinary teams is vital to positive health outcomes.